The Pathaan actor’s cruelty-free self-care brand 82°E has been approved by PETA US as animal-test-free and vegan
Bollywood actress Deepika Padukone, who starred in major films like Padmavat and Pathaan, is also a prosperous businesswoman.
Recently, Deepika introduced her self-care line, 82°E, to the Indian market. The skincare line includes cruelty-free, vegan, and clean skincare items.
Deepika has a history of advocating for animal rights, and her first project, 82°E, was certified by PETA.
In a recent announcement, PETA (People for the Ethical Treatment of Animals) announced that the skincare brand 82°E has been approved by PETA US’s ‘Beauty Without Bunnies’ program.
Since its debut, the cruelty-free company has received approval from PETA US to be vegan and free of animal testing. It may display this designation on its website to assist customers in making compassionate decisions.
PETA India praised Deepika’s brand and said that everyone can now buy cruelty-free items because to her dedication.
Everyone may purchase Deepika Padukone’s new skincare brand with the assurance that no animals were harmed in the production process because of her dedication. According to Monica Chopra, PETA India Manager of Fashion, Media, and Celebrity Projects, ‘PETA India is celebrating 82°E for making its skincare products cruelty-free from the get-go.’
‘At 82°E, we take pride in demonstrating our support and proudly displaying our compliance with PETA’s guidelines,’ a proud Deepika stated in response to the move. We’re going to stay dedicated to the cause.
PETA India emphasized the importance of only buying cruelty-free items by pointing out that more than 1,000 animals may be used in a single test for a cosmetic component.
PETA notes that animal experimentation is not only immoral but also often yields incorrect findings due to the significant physiological differences between humans and the test animals.